Freedom is the power to refuse to care about what you do not care about.
Very few people have this freedom. Few can even admit they lack it, because admitting it means conscious hypocrisy, which is much trickier to sustain and manage than self-delusion, a.k.a. sincerity. So most people go the sincere self-delusional route.
Refusing to care about what you do not care about releases energy for caring about what you do care about, which begins with feeling value, that is, knowing what you care about. Hypocrisy and self-delusion consume your energy and make it much harder to feel value, much less to act resolutely in accordance with what you value.
In unfreedom, valuing and caring is something whipped-up or faked but mostly longed for blindly, without even a concrete object of longing.