Category Archives: Enworldment

Polycentered declarations

The main difficulty I have with esoteric thought is this: I know from direct experience how effective esoteric thought structures are in the dissolution, coagulation, crystallization and stabilization our own souls (psyches) and, consequently, the givenness of the world. Comprehensive conversion — transformation of soul — is a perpetual possibility. This is not even open to doubt, because I’ve experienced conversion phenomena for decades. And people who dismiss this only demonstrate spiritual naivety paired with hubris.

I also know firsthand the role that symbols play in these soul transformations. Radically new truths following from such transformations often emerge first in visual images and diagrams that precede the ability to verbalize the new truth. And when words come, they first come as poetry. Only much later can explicit language be found, but this language still collects around the original structural, visual and poetic core. This genre of revelatory drawing, poetry and writing is hermetic. Again, people who dismiss these things as nonsense only reveal their own limitations.

And I believe that esoteric and normal religious practices can do the same things that thought can. Periodic services and ceremonies, rituals, prayers, forms of mediation as well as religious observances (mitzvot) integrated into everyday life can change or stabilize the givens of reality. And as Susanne Langer taught, our best art is continuous with these religious productions.

To be fully transparent, for me these are less core to my own religious life than thought and symbol work. But they are profoundly important to people in my life that I love most, and by participating in them and bringing my own symbology to my participation, I contribute denser, richer meaning to these practices and receive spiritual communion with others.

Prior to participation in a religious tradition, my spiritual isolation bordered on intolerable. This could be called religious alienation. (Despite what the spiritual-but-not-religious folks believe, serious spirituality craves community of faith. My strong hypothesis is that if this seems otherwise, a person’s spirituality already subsists in an unacknowledged community of faith, perhaps a political one.)

The challenge for me was finding a religious community whose general faith, symbology, practices and metaphysics could accommodate my own faith and its peculiar ways. I absolutely could not belong to any community with anti-intellectual tendencies. I could not belong where devotion or punctiliousness or inchoate mystical feelings of knowingness prevail, and condescendingly assume all religious thinking must be mere theology — a handmaiden of “real” religiosity, or an idle distraction from it.

I found my home in Judaism, where deep study is not thinking about religion, but is itself a core religious praxis on par with prayer. Since the destruction of the Temple and the loss of its material sacrifices, Judaism has sublimated sacrifice and become a radically hermeneutic religion, where lesser understandings are ritually sacrificed and burned on the altar of Machloket l’Shem Shamayim and freed to climb like smoke into the aether, so that insights can descend through the dissipated vapor, back into our souls for recirculation.

This is the religious life as I know it firsthand and very close secondhand.

If you want to know why in Heaven’s name I live a Jewish life, this is my best answer. I am grateful for the miraculous Jewish tradition, and what it has given me (and to all of us, if we are willing to feel the depth and magnitude of gratitude we owe it, instead of stealing these gifts like today’s fashionable anti-Jew “antizionist” prophets of horseshit). And having been adopted into this dysfunctional holy family, I love it in that same stormy, spastic way tight, loving, fucked-up families love — with warmth, fury, irritation, dismay, toughness and hope. And now whatever happens to Am Yisrael — pride, shame, pain, glory, awe, and everything between — directly in my own heart, soul and body, like it happened to me directly, like it happened to my child.

This is identity. It is being a living organ of a living supra-personal body. Anyone who thinks it is a social category imposed on us from without only knows half of the truth, and most very obviously know far less than half of this half.


This section is about what identity is — belonging as an organ of supra-personal being — and what identity is not, a social category that is assigned by oneself or another. It can be skipped, if it bores or offends.

Progressivism is an identity. What progressivists “identify as” is not. This identifying-as is only an expression of one’s Progressivist identity.

The same is true on the right. A great number of Tradcaths and Orthobros express their political identity through some requisite traditional religious devotion.

Progressivists who “identify as a Jew” mainly experience Jewish “identity” as a category assignment within their political identity. Like all members of their faith they are jealous of their category. But they feel directly and spontaneously only the triumphs and humiliations of Progressivism. The daily vicissitudes of the Democratic Party are more viscerally real to them than the existential struggles of Israel. To put it in the starkest terms, November 2024 was personally devastating, where October 2023 was a news story about something that happened far away to someone else.

With respect to the Jewish people — Am Yisrael — Progressivist “as a Jews” are like an estranged spouse with a new lover. Technically they remain married, but their heart belongs to someone new. They are, in fact, Jewish, and nobody can take that away, but they are faithlessly and soullessly Jewish.

They might have a lingering fondness for ethnic Jewishness, and they may feel occasional spasms of ownership, especially if they spot their spouse out in public with someone new (like me, for instance!). “That’s mine, not yours, you lame imposter!” But they have no commitment or loyalty. All that goes to Progressivism. And deep down they know their “as a Jew” identity, is conditional. They must regularly, vocally and explicitly betray their people. Their function is to be human proof-points that Jews, too, can be indifferent or hostile to Israel, and therefore that Anti-Zionism is not anti-Jewish. As long as they keep serving that function, they can be Progressivists in good standing. For now. If the need to renounce antisemitism disappears — and that seems likely — the “as a Jew” Jewish Progressivists will find themselves in the same boat as their disloyal ancestors — abruptly expelled and attacked as outsiders. This pattern has recurred in every European and Arab nation, which of fucking course was precisely why Zionism became necessary. That and two thousand plus years of oppression, persecution and deadly pogroms. To be clear, in this age of exaggeratedly reified metaphor, by “deadly” I mean intentional, non-figurative, non-rhetorical, literal, physical, biological life-ending deaths in large numbers. Folks like Scott Weiner who accuse Israel of genocide, but not enough to satisfy the insatiable hatred of Israel-haters should remember that kapos — even the most willing ones — only delayed their gassing and incineration.

This is how I understand and experience Jewish identity, and how I see it in relation to technically Jewish “as a Jew” Progressivists of Jewish ancestry.


Now I want to speak frankly about important doubts about esoterism, hermeticism and the like. These center on magical claims beyond effects on souls.

Here I have only secondhand knowledge.

To make matters worse, these claims conflict with my metaphysics. These ideas remain outside my faith, perhaps beyond my faith, cloaked in oblivion, as these things are before they reveal themselves ex nihilo.

All this might very well be beyond my reach in the same way my firsthand knowledge of spiritual transformation is beyond the experiential range of the as-yet unconverted or authentic Jewish identity is outside the experience of ethnically Jewish Progressivists.

And I do not mind showing my limits. I am who I am, and I have only come as far as I am today.

I will try to stay faithful to what I know while maintaining as much exnihilist humility as I can toward what may someday come to light. And I will try and re-try never to alienate anyone whose spiritual center is remote from mine.

I will, in other words, respectfully polycenter myself where I am: I, here, now.

And I, here, now believe — humbly and tentatively — that design does, in actuality, and even more in potentia, what magic (also) claims to do.

That is, design forms, reforms, maintains and repairs materials and souls together to instaurate enworldments capable of mediating infinite, finite and definite being. Design circulates the divine light through exchange of gifts.

I have written about design this way before, in a variety of ways, so I will leave things here, compact and opaque and pregnant with hope.

Intuition, commonality and scalar being

In all three facets of my work — as a philosopher, esoterist and designer — intuition is central to what I do, not only in the content and goals of my work, but in how I approach the work and do the work.

By intuition, I mean something quite simple. To dumb it down to the simple essence, intuition means “without linguistic mediation”. Whenever we experience or know or do something without using words to explain it to ourselves or to direct ours actions, that is intuition.

We can have intuitive perceptions, intuitive responses, both with people (with others and ourselves), with things around us, intuitive understandings and with reality in general.

Intuitive perceptions and responses is the stuff of what Husserl called the lifeworld. We spontaneously effortlessly see-as and wordlessly deal with the things around us. We only reach for language if something resists our intuition, and we need to figure out what it is or how it works or what we ought to do.

It is almost the same with our social environment. Through what Garfinkel called ethnomethods, in social settings where we “belong”, we know how to spontaneously and wordlessly “read” other people’s symbolic actions, and to produce legible symbolic actions so we are understood. Here, too, we only resort to explicit language if things get awkward and an explanation is needed, or, in more extreme cases, demanded.

Finally, at the heart of it all, radiating to the furthest reaches, is our intuitive understanding of how particulars hang together within the universal. Prior to any explicit thought, we carry an intuited ontology within an intuited metaphysics. Or, if you prefer, we can say we have an intuited sense of everything, within which every thing is intuited, in intuited relation to everything and to every other thing. Some call this “worldview”, but the spectatorial overtones can mislead. I (perhaps confusingly) call this intuited ontology and metaphysics a faith. A faith is not what we believe, but that by which — by whom — we believe.

And all our activities, solitary and social, materially and symbolically shape the world we share. In our immediate environments, where we have ownership, we are able to shape it according to our own preferences. We have less and less influence at as scale increases. At smaller scales, we actively shape the material environment, often to make it more accessible to intuition. At larger scales we influence it only indirectly, if at all, and often what is outside of our control is also unintuitive, and, therefore in need of explanation. Here we use language to make as much sense of things as we can, to get it somehow to fit our faith — our intuitive sense of everything and things in general. This material shaping of our environment and of our general understanding of things we influence and cannot influence is what I call an enworldment.


As a designer, I am concerned with the shaping of environments. My goal is to shape them in such a way that they are readily intuited (with minimum need to figure them out), can be interacted with intuitively (with minimal need to verbally direct one’s actions) and most of all, intuited as valuable — as stabilizing and enriching one’s own enworldment.

As a philosopher, I am concerned with the shaping of symbols, primarily linguistic ones. But some of my most important symbols are visual or diagrammatic, and these help me extend the reach of my philosophical work. I have come to recognize that my philosophical work overlaps with the genre of hermeticism, in that it deploys words and diagrams and dense visual symbologies to say true things about reality beyond the scope of words. I’ve been talking a lot about objects held and valued in common, but one of our most important common objects are symbolic, linguistic and literary.

Finally, as an esoterist I am interested in what can be done with faiths. They are far from immutable. They can change in ways that can make life immeasurably and ineffable better… or worse. Think of this as soul hacking. There are many possible means for hacking souls, but my favorite means, and the one I am best at is hermetic philosophy. But design is also a powerful tool, because design shapes materials into media, and media convey and support (or block and undermine) faiths.

These three intuitive activities, initially separate concerns of compartmentalized parts of my self, over three decades have gradually converged and grown together into one complex multifaceted being. Three trees have intertwined into a lattice, and in their interilluminating density this shared set of ideas have gained reality and a palpable halo of significance. And I, as a person, have gained a sense of integrity, wholeness and reality. I am no longer spiritually fragmented, conflicted or of two or more minds on important matters.

I think, feel and act more wholeheartedly, because of my inward richness of common concerns.

I have enworded myself with enworldment.


It has been obvious to me for decades now that being is scalar, and that the individual person is only one of these beings.

Unfortunately, in this time, many of us have developed a great number of conceptual and linguistic habits, reinforced by scientistic metaphysics, to obscure and explain away the smaller and larger scales.

People who rely entirely on language for their thinking, and people whose thinking is purely instrumental (used to direct practical and social activity) will be entirely oblivious to this reality. People who depend upon ready-made words with ready-made definitions as their thought construction materials cannot think with the originality of those who articulate intuitions to develop new generative language. It is the difference between a person who enjoys constructing elaborate new things with LEGO blocks and the inventor of LEGO blocks. It is the difference between ingenuity and genius.

But if we take our intuition seriously, sub-individual and super-individual being is manifestly real. It is given even when we lack language-equipped concepts to receive it.

My first observation was of being at the smaller scale. I noticed that people became different in the company of different people. They used different words, behaved differently, exuded different energy. I intuited as different. I also notice some aspects of them were suppressed or marginalized. We see this when people fall in love. They can almost become strangers to us in their new intimacy with another.

I associated this with politics. For example, when the Germans invaded France in 1940, they met less resistance from the French Army than might have been expected. But this was not just weakness. Much of the French right felt more loyalty to the right wing spirit of the Nazis than they felt for their own republic. And when the Nazi successfully conquered Paris, they established the infamous right-wing Vichy government to govern southern France. For the Vichy French there was more solidarity across the right-wing parties than for the left and centrist French.

Similarly, across two people newly in love, spiritual factions within each can come together with such powerful affinity that it breaks the each person’s pre-love integrity, to create a new integrity between them. They become disordered and reordered, and both can estrange them from the people who had been important to them before they fell in love. This threat of estrangement and its reality is the substance of jealousy. Jealousy is the intuition of relationship-threatening psychic reorderings.

I already hinted at the larger scale beings with my Vichy France analogy. Nations are always uneasy alliances of ideological factions. Some nations have inward integrity. The factions might disagree on certain matters, but they hold other things about their nation in common, valuing them in different ways. People agreeing that they are valuable, even if what is valued differs. But if ideologies begin to value their own ideological ideas more than their nation, they may even become hostile to their nation for refusing to share their ideological loyalties. They might break faith with their own national tradition and betray it with dalliances with more like-minded foreign actors.

I first intuited this kind of ideological being as being (as opposed to simply agreeing on the same facts, preferable policies) — that is, as a shared living faith — during the charged time between 2001 and 2005 when a great many Americans discovered the intoxication of mass Standing United. Suddenly I head people adopting common language, concepts, lines of reasoning and attitudes that I’d never noticed before. I started feeling like something was speaking and acting through them, and I found it intensely and profoundly repellent. The same thing happened in 2020. People began to adopt new language, beliefs, concepts and behaviors en masse, which were not only different from before, but in direct conflict with the liberal values they used to espouse, seemingly sincerely. Now they were hardcore identitarians, who believed different categories of person should have different standing before the law, different social status, be awarded different privileges? and held to different norms. I had the same intuitive revulsion, but this time it was compounded with a sense of betrayal, because it was my liberal values they’d turned against. Their liberalism, it turns out, had been mere social conformism, not a principle of personal integrity. It seems that most people are like this. Most of us conform to a belief that integrity is important, but very few people have the integrity to resist if our tribe drifts into illiberalism, tolerance of evil or actual evil. This is normal, and this is why maintaining social order is so crucial. The majority of people, it seems, are potential extremists or supporters of extremism, because their primary mechanism of integrity is their social context, not a cultivated inner integrity. Many of the most spiritual-but-not-religious people who see religion as empty formalism (to put it in bigoted anti-Jewish language “pharisaism”) need religion far more than they can understand from within the debased faith they’ve accidentally drifted into on the currents of ideological conformity. Judaism, by the way, more than any other religion, precisely because of its formality, has emptied, fulfilled and refulfilled itself innumerable times, and has developed the richest set of symbolic forms diversely valued in common of any religion, very much including its brittle squabbling, splitting, warring offspring who believe they are the heirs of the covenant while dramatically demonstrating the opposite.


Of course, there are many scales of being between psychic factions within a person or across couples in love and ideological factions and nations. These are what interest me most, especially as a designer.

Organizations can have differing strengths of integrity. They can be integrated around common purpose, or they can be managed in siloes, or they can descend into departmental and factional wars. Organizations are beings composed of beings, belonging to larger scale beings.

To put it in the flakiest possible way, service design is in the egregore business. And design is their heir of alchemy.

I’ll just leave it there, to be rejected, neglected, forgotten or pondered.

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The gift-rooted organization

The problem with technicity is not that it interprets purposeful action in terms of instrumental chains of in-order-to.

In even the best circumstances, most action is instrumental — performed in order to make it possible to do some other thing.

The problem with technicity is that the in-order-to never terminates in positive intrinsic value. It either continues on and on and eventually peters out in futility, or it forms a closed logical loop, or it reveals only negative goals.

Technicity asks leading Why questions. It asks Why with an expected instrumental answer: Because. “Because” means “in order to.”

But ultimately, Why is not a question answered with because. The reverse is true. Because is answered with Why.

Unless the instrumental in-order-to terminates in a Why with no because other than itself, a person is morally ungrounded. Why is only “Because I love it.” Why is only “Because I am here for this.” Why is “When this Why is present to me, I am who I am.”


Why is spontaneously felt value. Why is intrinsic. Why is experienced as answer, not question. When Why is present, we have no reason to ask why. If we are moved to ask why, this indicates that whatever we are doing is ungrounded from Why. When Why is present we say “This is why…”


Much of our Why is rooted in some kind of giving that we are born to do. Why do I exist? I exist to give specific kinds of gift to people who value it. The Why is only actualized when someone values what we give, and receives it as a gift.

The rest of our Why comes from receiving gifts from others, which in turn activates their Why.

Why is actualized in such exchanges of value.

Now some of these exchanges are purely instrumental. This is unavoidable, and not even a bad thing — as long as the instrumental chains are grounded in Why.

This grounding can be analyzed. This is what we are trying do when we ask ourselves “Why am I doing this activity?” or “Why am I doing this job?” or “Why am I working for this organization?” And sometimes this analysis succeeds and reconnects us with our Why. We close the circuit, and feel the flow of Why moving through us again. All the instrumental in-order-tos receive a charge of “worth it”. But we must do this analysis this outside the enframing of technicity, or we must at least allow it to lead us beyond technicity, to a meaningful terminus where Why is an answer, not a question.

Value exchange is the medium of service. But at the very root of value is essential gift: the terminal Why of each person, which is the true taproot of everything good in this world.


Organizations which tap into people’s essential service — which provide opportunities to people to give their gifts and find people who will value and receive them — who will provide their people with services they need to support the giving of their gifts — where they receive other people’s gifts and in valuing and receiving them actualize them as who they are as people — such organizations become infused with value. They are beloved, charismatic, charged with meaning.

But this is unusual. Such organizations are rare, and they must cultivate, maintain and grow their networks of value exchange, and take seriously their moral grounding — their rootedness in gift. When designers discuss design ethics, this should be front and center. This is the very core of design ethics.

But most designers are as technicity-dominated as their masters. Most “design ethics” is concerned with using design methods to achieve the standardized set of technocratic objectives, unusually avoiding unfairness, injustice, oppression or ecological disaster.

Designers have a deeper positive goal. To arrange and shape our shared world so that we naturally, spontaneously want to serve, protect, repair, enhance, honor, ornament, love this world like our own child.

To fix the myriad technical problems of the world we must first love our world enough that we want to fix them, and cannot abide leaving the world broken.

Designers are responsible for treating our general societal nihilism problem.

Because nihilism is the inevitable result of ungrounded technicity.

This is why designers are morally obligated to transcend technicity, even while working within it.

If designers “go native” and adopt technicity in order to function better in technicity-dominated environments, we have not only lost our meaning as a profession, but we are betraying our collective and individual Why. Our lives will become utterly meaningless and the world will become worthless.

We’ll become mechanics who fix and tune behavior extraction machines, and we will generate nihilism, instead of meaning.

Indeed, we currently suffer a nihilism pandemic. This mass nihilism is caused by ubiquity of technicity, and mass service to behavior extraction systems.


Let us now look at Business as Usual organizations, not only as the root cause of nihilism, but also as commercially unwise, from a business perspective.

The less people are given opportunities to give their own essential gift to others who need it, want it, value it, love it, the less they are themselves in a world in which they belong. They become alienated from the people and organizations who reject their essential service while extracting from them behaviors that have nothing to do with who they are.

That kind of behavior extraction is expensive. It requires constant monitoring. The behaviors are ones the person does not want to perform, so they are likely to stop doing the specified behaviors if they can get away with it. They require surveillance to ensure the behaviors are produced in the right quantities and within specified tolerances.

This kind of monitoring is expensive. Doing work in a way conducive to monitoring introduces overhead. At minimum the work must be “instrumented” for generating behavioral measurements. But generally, a monitored human resource is also required to spend much of their day providing “visibility” to those to whom they report. They produce activity reports of various kinds. They must demonstrate value in progress reports, self-assessments, periodic performance reviews and other meetings. and create appearances that suggest productivity to anyone watching them.

But then behaviors must be controlled. First and foremost, they must be motivated externally, through various positive and negative factors. — “carrots and sticks”, as they say, referring to donkey driver methodologies. This is a euphemism for bribes and blackmail, which motivate by fear and greed. Many companies (most?) rely on money to motivate desired behaviors. This is an expensive way to fuel an organization. So socially-acceptable intimidation and bullying supplement the positive motivation. Market forces establish not only fairly consistent pay across employers, but also consistent levels of intimidation and bullying. Teachers, for instance, as a profession, expect a higher level of systematic abuse than designers. But most people expect some reasonable amount of surveillance and coercion from their management. It seems normal.

(If all this sounds totalitarian, that is because BAU orgs are miniature totalitarian states. At heart, totalitarianism is technicity taken to extremes of purity and magnitude.)

But again, why shouldn’t an organization selfishly choose to be totalitarian?

Because such organizations are repellent. They are manifestly meaningless. Nobody chooses them unless they are deprived of alternatives, or are trapped (“locked in”) or are forced to.

Organizations rooted in value — let’s call them “gift-rooted organizations” are inspiring within and without, attractive, radiant. They have genuine brand value that goes far beyond mere brand recognition or just trust.

Dang. Out of time.

To be continued.

Fertile overlap

I work in the overlap between design and philosophy and religion as I understand them.

Design is the intentional formation of hybrid systems — systems of interacting objective parts and subjective participants. While an engineered system of objects is complete prior to human participation, a hybrid system of subjects and objects is incomplete until the subjective participants actively take part in the system.

Philosophy is one species of design intended to transform a person’s capacities for various forms of givenness. It enables a person to perceive, conceive or receive as given, what otherwise is imperceptible, inconceivable or otherwise submerged in oblivion.

Religion is the attempt of a finite being to fully participate as a finite being within infinite being.

The overlap between design and philosophy and religion as I understand them can be called enworldment.

Material, medium and goal

Philosophy is a design discipline whose material is language, whose medium is enception (capacity to take as given what is given), and whose goal is actualization of ideal enworldment: inhabiting reality freely received as an infinitely valuable gift.

Gone native

What does it mean to “go native”?

According to Karen O’Reilly, “The term ‘going native’ refers to the danger for ethnographers to become too involved in the community under study, thus losing objectivity and distance.”

She (or whoever writes her abstracts), continues:

Going ‘native’ as a derogatory term associated with the rhetoric of colonialism. The continuing problem of what is now termed ‘over-rapport’. The lure of acceptance and its implications for lack of distance. ‘All but the dissertation’: the problem of never getting enough distance to be able to write it all up. Balancing distance and empathy, and the role of reflexivity in the participant observation oxymoron.


Design has its own ways of experiencing, understanding and participating in human life. It differs, often radically, from other ways of experiencing, understanding and participating — for example the ways of a business executive, an engineer or a marketer.

Let us call these ways of understanding and participating “enworldments“. Enworldments extend far beyond perspectives or “worldviews”, because they are practical, material, instrumented, environed, linguified, and, perhaps above all, ethnomethodic.

Participation in an enworldment reconfigures our own sense of reality, and it can temporarily change us as people. This is why in some settings we feel natural and say things like “I feel like myself”, where in others we feel subtly off, or awkward, or unnatural, or even estranged from ourselves. We feel this way until we return to a more comfortable setting. Sometimes we are born into an alien enworldment, and find our place — and with it, ourselves — later in life. A lot of romantic longing is for a person with whom we feel at home. But even if we do find a home, if we go back to our alien place of origin, we can re-lose ourselves within hours, and find ourselves once again the pissed-off alienated adolescent we worked so hard to outgrow.

Enworldment is a powerful force, and if we are insufficiently aware of enworldment and its uncanny workings, it is almost automatically overpowering.

This is why I spend hours every morning reading weird philosophical books instead of chasing industry best practices in design journals and Harvard Business Review.

I do this because I have a strong sense of the importance of design’s own enworldment. By understanding it deeply, thoroughly and extensively, I can hold it more firmly and preserve it even when I immerse myself in other enworldments, as I must in order to work effectively as a designer.

My philosophical work prevents me from going native and forgetting why I do what I do.

It prevents me from going native in the corporate world, even if the leaders of my own organization, or even the thought leaders of my whole industry go native in the corporate world and forget the whole reason design matters.

For indeed, this has happened to service design, and much of the rest of the design world.

Service design has gone native. Service design is now as soullessly corporate as every other corporate function.

We put so much effort into learning the world of business management and engineering, and the management of engineering and the engineering of management that we have forgotten design’s transformative mission and we have become part of the machinery that grinds humans down into fungible resources. We have forgotten design so thoroughly, we are oblivious to the fact that we are just business consultants with briefcases full of new management methods. We just know we don’t love our jobs anymore, and that we have little besides fear and duty driving us through each joyless, dispirited man-day, and man-month between this calendar date and the terminal milestone, retirement.

We no longer even have an inspired alternative to offer.

We no longer provide ourselves the conditions needed to do design work. We work long hours, chop up our days (and souls) into the same tiny 15 and 30 minute chunks, juggle the same inconceivable mass of disparate details, glue the disparate details together with the same logical and logistical glue, talk the same endless talk as any other cog on the Chaplin machinery.

And deprived of conditions to design, we stop designing. We talk and talk instead of doing iterative trial and error . We write long reports instead of prototyping. We adopt a QA model of quality, and think we have done something right when no nitpicker can accuse us of doing something wrong. Consequently, our outputs are nothing anyone could love. We construct vast systems of parts with totals that any accountant or procurement officer must admit equals precisely the whole.

We are hired to grind with higher efficiency and effectiveness, because that is how we sell ourselves when we meet our clients where they are. We call what we sell “design”. But we are no longer judges of what is or is not design.

Service design has gone native. We are corporate.

Our only remaining contact with design is with an emptied word.

And the forgetful shake their heads knowingly at those of us who still remember who we are and why we design.


When a field goes underground, it does so like a seed under winter soil. The kernel preserves itself alive under snow, frost, frozen mulch and decay, until conditions for growth return with the spring.

It is easy to store and retrieve What. It is documented fact.

It is a little harder to record and reactivate How, if know-how is lost. But How can be relearned step by step.

But Why, once lost, is nearly impossible to summon back to life, when feel-why is lost.

Why must be cultivated, kept alive, matured, propagated, and at times hidden and protected. When we lose Why we also lose our ability to sense its absence, except as phantom ache where love once was.

Alive to craft

Most of our making is construction. We build systems of meaningful units, glued together with logic and causality.

We do precious little craft.

In fact, we do not even know what craft means.

We are dead to craft.

Because we are dead to craft, the material world is dead to us.


We are cursed with a midas touch. Whatever we touch turns to word. On contact with our skin, words to turn to more words — words about words — entire universes of words — packing inward, denser and denser, within our word stuffed suits.

We cannot touch the world. We cannot feel anything against our skin, except the texture of text. Words have woven themselves around us, webs, cobwebs, soul mummies, whited cocoons.

We can speak fluently about galaxy clusters, theories of relativity, subatomic particles, but we have to sit down with a computer to figure out what love is. We understand how things happen in supercolliders, distant laboratories, radio telescopes, but our own kitchen table, and the things sitting on and around it? It is all inscrutable epiphenomena.

Walter Benjamin quoting Stanley Eddington, made this same point:

I am standing on the threshold about to enter a room. It is a complicated business. In the first place I must shove against an atmosphere pressing with a force of fourteen pounds on every square inch of my body. I must make sure of landing on a plank travelling at twenty miles a second round the sun — a fraction of a second too early or too late, the plank would be miles away. I must do this whilst hanging from a round planet head outward into space, and with a wind of aether blowing at no one knows how many miles a second through every interstice of my body. The plank has no solidity of substance. To step on it is like stepping on a swarm of flies. Shall I not slip through? No, if I make the venture one of the flies hits me and gives a boost up again; I fall again and am knocked upwards by another fly; and so on. I may hope that the net result will be that I remain about steady; but if unfortunately I should slip through the floor or be boosted too violently up to the ceiling, the occurrence would be, not a violation of the laws of Nature, but a rare coincidence. Verily, it is easier for a camel to pass through the eye of a needle than for a scientific man to pass through a door. And whether the door be barn door or church door it might be wiser that he should consent to be an ordinary man and walk in rather than wait till all the difficulties involved in a really scientific ingress are resolved.

Bruno Latour, crypomarian ethnographer of Sciencestan, said this:

When the debate between science and religion is staged, adjectives are almost exactly reversed: it is of science that one should say that it reaches the invisible world of beyond, that she is spiritual, miraculous, soul-fulfilling, uplifting. And it is religion that should be qualified as being local, objective, visible, mundane, unmiraculous, repetitive, obstinate, sturdy.

Religion does not even attempt to race to know the beyond, but attempts at breaking all habits of thoughts that direct our attention to the far away, to the absent, to the overworld, in order to bring attention back to the incarnate, to the renewed presence of what was before misunderstood, distorted and deadly, of what is said to be “what was, what is, what shall be,” toward those words that carry salvation. Science does not directly grasp anything accurately, but slowly gains its accuracy, its validity, its truth-condition by the long, risky, and painful detour through the mediations of experiments not experience, laboratories not common sense, theories not visibility, and if she is able to obtain truth it is at the price of mind-boggling transformations from one media into the next.


What is it to be alive to craft?

How does the world feel on our fingertips when we remove the thick mittens that control our hand movements?

We feel what material suggests. We are medium. We, our instruments, the being coming are fused in medium.

My eye, my hand, the pencil in my hand, the vibration of pencil tip against paper tooth, that trace of graphite my pencil leaves, the form on the paper, the urge for a line here, a shading there, my eye and my heart — they are inseparable. Words, memories, stray emotions drift about discreetly. They know not to get in the way. Something comes into being through the work, among the converging materials, borne on media.

An unknown goal draws the present toward its desire. This is how it is to craft.

In craft we are alive to reality. In this state, we receive reality, take it in, incorporate it, grateful for what is given. We finally know that we do not need much, only a handful, but this handful makes us and the world real. Without that, there is nobody present to possess a retirement fund the size of the entire S&P.

Do you feel the unreality of what you take for life? Do you suspect you are living in a simulation? Entertain the reality that it is true. You are living a simulation — and this lingering suspicion is your last tenuous contact with reality.


Our being streams out into the world around us. Every soul is nebula-shaped and its ethereal arms radiate to the ends of the cosmos. The world streams into us, and its tendrils convey light and life from oblivion, the benevolent mask of infinitude. The streams crisscross, interweave, and each brightly knotted nexus is someone.

Returning to some enworldment design themes

I’ve said it before, but why not say it again? Take this as attention sustained for decades — as evidence of an enduring soul

A better distinction than technology (or artifice / artificiality) versus natural is what we experience as natural versus what we experience as unnatural. That turns it into a matter of design quality. What artifice lends itself to second-naturalness, and what stays unnatural? We’ve used fire and language for so long they seem like part of nature to us. What other artifices can we add to the world to make the addition — and the world — and ourselves feel natural?

This standard, by the way, pushes Liz Sanders’s classic useful / useable / desirable framework to new levels of aspiration.

Useful is not only just having needs met. Useful means reducing or eliminating unnatural-feeling tasks required to meet our needs, or to change tasks into more natural and meaningful ones. “Do it for me, or allow me to do it myself in a less painful, more meaningful way.”

Usability is not just a matter or reducing frustrations, but also the need to figure things out at all. The goal is to make natural extensions of our thinking, our perceiving and our doing. “Afford me direct intuitive connect with the world.”

Desirability is not merely about aesthetics or entertainment, but about affirming what makes us love the world and our own lives together. “Inspire me to feel more value and more gratitude for our life.”

Pearls and Shells, reinvocation

In earlier invocations of the “Pearls and Shells” anomalogy, the pearlescent element, nacre, insulated the subject from the object and environment, and allowed these not-self beings to peacefully neighbor or environ the self.

This individuating substance was imagined to be mind: We coat whatever realities we cannot incorporate into our own selfhood with intelligibility. Mind helps us cope with not-self, also known as alterity.

The earlier anomalogy goes like this: An oyster inhabits an existence suspended between two alterities. The first alterity, the outer alterity, is the all-encompassing ocean. The second alterity, inner alterities, is whatever particles from the ocean get inside the shell with the oyster. The oyster responds to both alterities the same way. It secretes its own selfhood, its mind-nacre, and coats the offending alterity, layer upon layer, until the alterity is smooth, lustrous and undisturbing. The particles are painted smooth and round and become pearls. “Good fences make good neighbors.” Now the oyster can live side by side with these irritants, because they are comprehended with nacre. The ocean, too — the dread source of all irritants and inexhaustibly teeming with existential dangers — is coated with layer upon layer of protective nacre. It is painted on all sides, repainted, innumerable times until it is thick, smooth and protective. The oyster coats the ocean with nacre, and the inner surface of the shell, the mother-of-pearl lining makes the ocean habitable for the oyster and its treasure-house of pearls.

The nacre substance is the same in both alterities, and its function is the same — insulation, protection, self-preservation. What differs is the topology — the situating curvature. Pearls are convex and are comprehended by the oyster. The shell is concave; it comprehends the oyster. Flip your shell inside-out — that is, evert it — and you will find yourself holding a pearl. Evert a pearl, and you will find yourself held within a shell, or rather, the shell will find you held within it.

Lately, I have noticed that my thinking has moved to a new standpoint.

The next invocation of “Pearls and Shells” goes like this: Perhaps the nacre with which we paint the defining boundaries between selfhood and otherhood is not mind, but something beyond mind that conditions and enables it. Perhaps nacre is the principle of “not” — nihilitude.

Nihilitude belongs to infinitude, and is inseparable from it. Nihilitude generates and sustains finitude within infinitude, without disturbing the all-inclusive purity of infinitude with even a trace of exclusion. Indeed, exclusion of nihilitude from infinitude would be an abhorrent exclusion.

Perhaps nihilitude is the substance the ocean self-secretes into itself in order to allow a spark of itself to be an oyster, liberated to be not-the-whole-ocean, through imprisonment within a mother-of-pearl vault. The vault fills with ten-thousand pearls, each of which, touched by the oyster’s tender midas flesh, is counted among its pearly hoard.

As behind, so beyond. And so thrice-present between.

Infinity versus myriad

I’ve probably said this a zillion times, but it is worth repeating: Myriad is a pretty way to express indeterminate magnitude — uncountably many. Originally, myriad meant ten-thousand, and in pre-digital times ten-thousand was, for all practical purposes, uncountable. Computers have since blown out the limits of countability. We need something much larger, now. For this purpose, I like “zillion” quite a bit. Zillion is technically a fictional number, which pushes it beyond the limits of quantity into a quality of uncountability, and which gives it an attractive goofiness and some substantial functional advantages over myriad.

The widespread use of infinity as a quantity is, metaphysically speaking, incorrect. Infinity is beyond the domain of quantity.

What most people mean when they say “infinite” is indeterminate. But because within their particular enworldment there is no need for metaphysical infinite, it makes no internal difference.

It does, however, close off all thought that might lead beyond this understanding. But that is actually a feature, not a bug.


In third grade, when I was chain-reading every Oz book in the Morrison Elementary Library, I learned that the land of Oz was protected by the Deadly Desert. Set foot on it, you yourself dissolve into sand. Later I learned that Hades is moated by obliviating rivers, each annihilating some aspect of selfhood. In The Hero With a Thousand Faces, Joseph Campbell observed a universal pattern in myths and fairy tales of thresholds at the start and end of the hero’s journey that dissolves and reconstitutes the hero.

The hero’s journey, Campbell’s meta-myth, sheds important light on what these stories are really about: transformational experiences. They involve leaving this world, entering a new world, the hero undergoing ordeals and overcoming profound challenges that fundamentally and inwardly change the hero, and then the hero returning to this world with new insights and gifts for the people still on this side of reality.

Soul and place are intimately connected, and this is because enworldment dissolves the subject-object dichotomy. A new enworldment always entails a reborn subject, and a new subject always reenworlds itself.

But this is not a painless change. “Leaving this world” is always a kind of death and an entry into something inconceivable. Nietzsche said it beautifully, “only where there are graves are there resurrections.”

A rebirth event cannot happen within an enworldment, as a simple change of opinion or moral outlook or life trajectory. They happen across enworldments — in traversal of nihilitude that dissolves self and world together.

Rebirth is preceded by death — nihilitude — and, before that, dread, which is the existential response to intuited nihilitude, by no means limited to death. But if we confront dread and plunge into oblivion, we reemerge on the other side, in the next enworldment… ex nihilo.


Is this myriad vs infinity distinction just is a pedantic hair-split? Yes! And perhaps life as you know it depends on this remaining so. Note the note of unease behind the annyance and boredom. Also, have you checked Instagram today?

A Painter Paints a Painting of a Painter

A painter is painting a picture of another painter in the act of painting. The painter plans to call this piece “A Painter Paints a Painting of a Painter”.

The second painter (like the first) is holding a palette in his left hand, a brush in his right, and is standing before a canvas, and upon the canvas is his painting-in-progress.

The essential difference between these two painters (besides, of course one being the painting subject, and the other being a painted object) is that the two artists paint using different palettes.

(Neither painter is color blind. Only their palettes are limited.)

The first painter’s palette has only two colors: red and white.

What makes the second painter so fascinating and infuriating to the first — and, in fact, the entire reason he wants to paint him — is the fact that the second painter paints only in blue and black. For the first painter, this difference is a crisis, and he hopes to resolve it by capturing that difference on canvas. This is why he is painting “A Painter Paints a Painting of a Painter”.

So the first painter sets out to capture this difference — of painting in blue and black — using his own palette of red and white.

And the painting is a success. By some poetic miracle, the first painter perfectly captures the essential difference. Or at least some artists believe so. The community of painters who paint in red and white, marvel at his success.

But the second painter sees in the portrait allegedly of him, only a reflection of the first painter — certainly not himself. And his view is shared by his peers who paint in blue and black.

And here I am — palette and brush in hand — painting this fable in black, white, red and blue, which is the palette of this fable-world.

And whoever hears this fable is cursed to paint this story and the telling of this story onto their own canvas with their own palette.

The end.

From mid-ladder

If we imagine being as a ladder, we might situate ourselves at the base.

But what if we imagine ourselves elsewhere, neither at the base, nor at the top of the ladder.

Something is gained if we situate ourself at a permanent middle — metaxy, media res, thrown — with superscendent rungs always beyond the reach of our fingertips and subscendent rungs extending interminably below the soles of our feet.

No more tidy, enclosing heaven or supporting earth with humankind between. Here it is rungs and more rungs.

Wherever we climb, upward or downward, we reach from the heart — ex cord — arms above outstretched, hands groping upward to grasp whatever is graspable here, our feet below, seeking footholds, security, a supporting under-standing.

In this imagined situation, there is a point where we might climb — and we are here! — where we confuse our ideas about nature and our capacities to command and control it. Many of us were born on this rung, carved from a solid plank of a probabilistic swarm of subatomic particles. Our feet, too, were carved from this substance, and our hearts, too! We stand here, fused to our rung, groping above for the right political aspirations, oblivious to our footing.

But matter is not subatomic particles, though she might allow herself to seem so, when she feels cooperative. Matter sometimes deigns to cooperate with our laboratory play. But she reserves her right to turn on us arbitrarily, when we least expect it.

And physical matter is only one of myriad materials.

Material is any reality — physical or otherwise — that can take form, without itself being form.

And no material is pure. Any thing is a chaotic convergence of materials. And with each additional witness, materials proliferate. Instauration (revelation-creation) ex cord is difficult. Instauration ex con-cord borders on impossible. A designer knows this truth. Who else knows…?

Transcendence is not only ascension to ecstatic heights, nor penetration to fathomless depths. It does not leave or aspire to leave mundane life. It completes a circuit of behind and beyond. It stands mid-ladder, ushering lower angels upward, and higher angels downward. It circulates divine light so the bright blood bathes the tissues of matter, saturating matter with soul and form, then returns the spent light to the source for replenishment.


Chaos is not absence of meaning. Chaos is too many meanings. Chaos is hypermeaning.

Extreme white noise vanishes into blind ether, nothing-present-nothing-missing.

To a finite soul, infinity is nothingness; hypermeaning is meaningless.

The midpoint of unity and infinity is zero.

Absolute infinitude versus the infinite infinitesimals.

In the Metaxic Middle — Malkhut
in whom we are suspended
Ein Sof — Absolute Infinitude — One
meets
Shekhinah — Infinite Infinitesimals — Sparks
one spark of which is oneself
within One’s Self.


I have quite a heresy brewing here!

Craft as conversation

To be alive to craft is to converse well with materials. Good conversation is reciprocal exchange — give and take, hearing and responding — within an event of emergent meaning.

Hans-Georg Gadamer said that in the best games, players are participants through whom the game plays itself, and, similarly,  in the best conversations, the conversation has itself through its interlocutors.

In craft, artisan and artifact, speaking a common language of materials — physical or otherwise — participate in the emergence of form.